😢 After 13 years, Working Not Working will officially close its doors on June 30, 2025.
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- Jessica Art Director / Designer / UX/IA Designer
Summer Price Drops
This promotional email was successful with $150k in revenue and 14.4% click to open rate. The email was segmented by brand affinity and the landing page displayed the respective brands first to drive conversions. The customer was able to browse the sale with narrowed results via the “Price Drops by Category” section—the addition of sections similar to this has proven to increase click through rates in promotional emails.
- Project Roles
- Art Director, Project Manager
- Company
- Adorama
- Skills
- Adobe Photoshop, Art Direction, Creative Direction, Creative Strategy, Design Strategy, Project Management
- Media
- Advertising
- Project Industries
- Retail
