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Spotlight

A voyage through Census data from the perspective of the most important Australian of all, you... How do you raise awareness of an impending Census, re-enforce that data collection helps better Australia's health, education and infrastructure, plus wrap it in a package that's remotely interesting to the average Australian? Spotlight, an interactive guided tour through the previously collected Census data. A personalised, relevant, demonstration of the Census data, narrated by iconic Australian comedian Shaun Micallef.

Project Roles
Art Director
Company
Australian Bureau of Statistics
Skills
Design
Media
Advertising, Social Media Content
Project Industries
Advertising, Government
Spotlight
Spotlight
Spotlight
Spotlight