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ADT Branding

Goal: Evolve an iconic technology brand to feel more contemporary though graphic design. In just a few weeks time worked with a California based agency to I update and built additional meaning into an already iconic logo. Through a series of presentations and design rationale, we shifted ADT to a modernized version of their already iconic logo. I am happy to say this is the current ADT logo in use today. In the process of doing this work, the agency won additional business based on the work provided.

Project Roles
Designer
Company
ADT
Skills
Adobe Illustrator, Design, Type Design
Media
Brand Guidelines
Project Industries
Technology
ADT Branding
ADT Branding
ADT Branding
ADT Branding
ADT Branding
ADT Branding