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Nike - White Hot 2.0

A BUCK project. For the launch of 5 classic shoes in perhaps the most classic colourway there is, we unlocked the gradient tool and blasted our screens with ramped colours. Then. We bubbled, we distorted, we deconstructed, ripped, pulled, peeled and revealed the shoes to their pure white on white on whiteness. See full project at BUCK or Behance

Project Roles
Art Director
Company
Buck
Skills
3D
Media
3D Animations, 3D Illustrations
Project Industries
Advertising
Nike - White Hot 2.0
Nike - White Hot 2.0
Nike - White Hot 2.0
Nike - White Hot 2.0
Nike - White Hot 2.0