Beauty is in the Details
At a time where people are searching for authenticity in the technological machine that seems to be encroaching on our space, our relationships, our connections, we are collectively seeking intimacy.
This piece of emotive content focuses on illuminating the subtle, often overlooked details in life, such as warm gestures that color conversations with a friend who knows you well. And in doing so, expressing that the extraordinary can always be found in the seemingly ordinary.
By celebrating the 700 small epiphanies before the huge eureka moment - highlighting and embracing instances of happenstance that unexpectedly occur in life - we are reminded to take the beautiful details of life with gratitude.
- Project Roles
- Creative Director
- Ferrero Rocher
- 2D, Adobe Photoshop, Art Direction, Brand Strategy, Commercial, Creative Direction, Creative Strategy, Film, User Behavior Research, Wrangling - Creatives, Environments
- Advertising, Art, Brand Films, Photography, Branded Content
- Project Industries
- Advertising, Lifestyle, Packaged Goods