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Via Branding & Identity

Via, a ride share service, was founded in New York City in 2013. Their vehicles pickup and dropoff multiple passengers from different locations along routes determined by their proprietary algorithm. Proposed logo and branding.

Project Roles
Art Director, Designer
2D, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Brand Strategy, Creative Direction, Creative Strategy, Design, Design Strategy, Digital, Experiential, Research, Vector, Visual Development
App Design, Icons, Lettering, Logos, Mobile Apps, Typography, Visual Designs
Project Industries
Startups, Technology
Via Branding & Identity