Pronounced “kvark” in German, quark is a popular dairy food in Europe and Central Asia. Wünder Creamery (formerly Misha Diary) makes high-quality quark with the finest ingredients, that’s high in protein, low in sugar, and creamier than greek yogurt. Little Fury was tasked to help navigate this niche, unknown product and establish Wunder Creamery quark as the leading super diary.
Involvement: Naming, Design Strategy, Concepts all the way to production.