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Phillips 66: We Love Fresh Air

From weekend hikers to intrepid surfers, energy company Phillips 66 is full of people dedicated to industry-leading environmental practices. To give life to the company’s commitment to fresh air and environmental protection, we created a social campaign following the active lifestyles of real-life Phillips 66 employees. To find the best stories, we created digital and printed assets for Phillips 66's HQ encouraging employees to participate in the campaign. With each mini-vignette we created, we elaborated on the story of a brand that’s truly all about fresh air. I assisted with print design, art direction, typography, and animation design.

Project Roles
Art Director, Designer
Company
SapientRazorfish
Skills
2D, Adobe Photoshop, After Effects, Art Direction, Brand Strategy, Commercial, Creative Strategy, Design, Digital, Editing, Integrated, Outdoor, Print, Social, Storyboarding, Type Design, Visual Development
Media
Advertising, Art, Branded Content, Lettering, Motion Graphics, Photography, Social Media Content, Typography, Visual Designs
Project Industries
Advertising
Phillips 66: We Love Fresh Air
Phillips 66: We Love Fresh Air
Phillips 66: We Love Fresh Air
Phillips 66: We Love Fresh Air
Phillips 66: We Love Fresh Air