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Bolthouse 1915 Cold Pressed Juice

Bolthouse was founded in 1915 when food used to be a lot simpler. In 2015 they lauched a line of cold-pressed juices to honor their roots as carrot farmers. As a freelancer for Little Big Brands (2015), I was asked to work on the initial, conceptual phase of the project. My favorite concept was "Food as Medicine", bringing a clinical aesthetic into the packaging.

Project Roles
Designer
Company
Bolthouse Farms
Skills
3D, Adobe Illustrator, Adobe Photoshop, Conceptual, Design
Media
Packaging
Project Industries
Packaged Goods
Bolthouse 1915 Cold Pressed Juice
Bolthouse 1915 Cold Pressed Juice
Bolthouse 1915 Cold Pressed Juice
Bolthouse 1915 Cold Pressed Juice
Bolthouse 1915 Cold Pressed Juice