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Calvin Klein Jeans
I led a team in the design of a pioneering store of the future for Calvin Klein. Located within the brands concept store in their New York offices, we developed an stimulating and engaging interactive experience. This ranged from elevating static assets such as LED wall bays and table zippers, to fully interactive fit guides and an ambient film that was played across a floor to ceiling screens upon entering the store.
- Project Roles
- Creative Director
- Company
- Calvin Klein
- Skills
- Art Direction, Content Strategy, Creative Direction, Design, Fashion, Film Photography, Conceptual, Content, Creative Strategy, Brand Strategy
- Media
- Advertising, Brand Films, Branded Content, Interaction Designs, Interactive Installations, Interactive Videos, Large Format Photography (Digital), Photography, Social Media Content
- Project Industries
- Advertising, Fashion, Lifestyle
