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Guys Get Lee

How do you tell 3 semi-complex stories in a fraction of time, make it look great, and shoot it all in a day? Well, one you don’t. We took the table-top elements and squeezed it into a separate half-day of shooting. But there’s still a lot going here: Three couples, three stories, emotion, intimacy, and everything is on the move. To get it all done, on time with good story and a great look, took both detailed planning, acrobatics on the fly and willingness to break linear rules. This is the stuff I geek out on - the tricks and strategy of visual storytelling.

Project Roles
lee jeans
Commercial, Content, Fashion, Film, Filmmaking
Brand Films, Commercials - Broadcast, Commercials - Video
Project Industries
Advertising, Beauty, Fashion