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House of Friends

Casamigos translates loosely to "House of Friends". I created a series where we would shoot micro-campaigns monthly displaying different groups of friends. Our intention was to show raw friendship and in a natural way to create a huge contrast in the Casamigos advertising from other spirits.

Project Roles
Creative Director, Producer
Company
Casamigos Tequila
Skills
Conceptual, Creative Direction, Wrangling - Creatives
Media
Advertising, Commercials - Broadcast, Commercials - Video, Large Format Photography (Film), Photographs, Photography, Social Media Content
Project Industries
Wine/Spirits
House of Friends
House of Friends
House of Friends
House of Friends
House of Friends
House of Friends
House of Friends
House of Friends
House of Friends
House of Friends
House of Friends