Okay
New York City Ballet

The mission was to attract new audiences to new era of arts where historically a much older demographic attended performances. My role was conceptual of content creation, digital design direction and brand strategy in overall architecture of campaign creative.

Project Roles
Creative Director
Company
New York City Ballet
Skills
Art Direction, Creative Direction, Design
Media
Commercials - Video, Products - Digital
Project Industries
Advertising, Fashion
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet
New York City Ballet