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#DRAUMURINN
When Iceland defied the odds to become the smallest nation ever to qualify for the world cup, it was the fulfillment of a national dream. Instead of doing a big, self-aggrandizing commercial, we had some fun with the idea of a dream. We launched the biggest campaign of the year without telling Icelanders what it was for, or even when it started.
- Project Roles
- Copywriter, Creative Director, Director
- Company
- Islenska
- Skills
- Copywriting, Creative Direction, Filmmaking, Music
- Media
- Events, Social Media Content, Television
- Project Industries
- Travel/Tourism