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Volvo: Racing the Sun

In August 2017, a total solar eclipse crossed the entire US and thanks to Volvo and CNN, anyone anywhere could experience it. Racing the Sun was the highest quality live stream of the eclipse, and the only one to feature a live 360 + VR experience. Eclipse experts at four different locations across the country provided a new perspective on what's so special about this very rare eclipse. It all helped to launch the Volvo designed for people who embrace the future, the XC60.

Project Roles
Creative Director
Company
Grey
Skills
360° Video, Copywriting, Creative Direction, Wrangling - Creatives
Media
360° Video, Augmented Reality, Experimental Films, Games - VR, Interactive Videos