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adidas DEERUPT - Enter the grid

March 2018 marked the launch of adidas Originals DEERUPT at Foot Locker stores across Europe and online. JAMJAM teamed up with the brand to bring the experience to life, both on- and offline. The launch kicked off with a 4 day event in Milan, Italy, where influencers and consumers were invited to Enter the Grid.

Project Roles
Art Director, Motion Designer
Art Direction, Motion
Interactive Installations
Project Industries
Fashion, Sports
adidas DEERUPT - Enter the grid