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The Shelter Pet Project (SPEC AD)

Client: The Shelter Pet project is a resource used to find pets for adoption. Task: Create a campaign encouraging people to adopt cats. Idea: Unlike dogs, cats are often portrayed by media as mean and not loving. We created this print ad campaign to re-define cats’ personality traits.

Project Roles
Art Director, Copywriter
Skills
Art Direction, Copywriting
Media
Personal Project, Photo Illustrations
Project Industries
Non-Profit
The Shelter Pet Project (SPEC AD)
The Shelter Pet Project (SPEC AD)
The Shelter Pet Project (SPEC AD)