State Farm Chaos In Your Town
Fender benders. Imploding microwaves. Deceased spouse(s). Shit happens… …and so do 30-foot robots. The idea that you need to be covered because anything can happen to anyone, anywhere, at anytime was the driving force behind a broadcast spot for State Farm’s “multiline” insurance offering (auto, home and life). Our job was to extend that concept in digital because online quote generation is a major acquisition drive for the company.
- Project Roles
- Art Director, Creative Director, Designer
- 3D, Art Direction, Conceptual, Content, Creative Direction, Design, Digital, HTML, Information Architecture, Interactive, iOS, Management of Teams 1-10, Mobile, Social
- Microsites, Social Media Content, Viral Films, Websites
- Project Industries