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Checkers & Rally's
Checkers and Rally’s came to us with a problem: They didn’t have a brand personality. After few rounds of concept we created Mr. Bag. Unapologetic and bold, this paper mascot worked his bag off on TV, social media, radio and in-store.
- Project Roles
- Art Director
- Company
- 360i
- Skills
- Art Direction, Conceptual, Design, Film, Scripting
- Media
- Advertising, Brand Guidelines, Branded Content, Logos, Packaging, Websites
- Project Industries
- Restaurant
