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Superfit Hero Facebook Group

uperfit Hero wanted to build a community around their premium activewear brand to support their mission of inclusive, body positive fitness, but needed help with engagement strategy and copywriting. I set up the Facebook Group structure including writing the copy for the page description and pinned community engagement post. I also developed and named “Hero Hangout,” monthly, member-exclusive interviews with body positive fitness influencers and sponsored athletes.

Project Roles
Superfit Hero
Copywriting, Strategy
Social Media Content, Social Media Copy
Project Industries
Superfit Hero Facebook Group