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JAGUAR I-PACE
Working closely with UX and Design colleagues to produce consumer copy and UX copy that works well with the imagery and aligns to the user journey. I worked closely with the Creative Director and account managers for Jaguar to ensure messages aligned across channels.
The copy was developed as the global template before being translated and localised for 26 markets.
- Project Roles
- Copywriter
- Company
- Jaguar
- Skills
- Content Strategy, Copywriting
- Media
- Websites
- Project Industries
- Advertising, Automotive, Luxury
