Polaroid Cube + and Snap
Polaroid is a nostalgic brand, known for fun and simplicity. Those principles were applied to every Polaroid product we worked on. As lead UX partnered with an industrial designer, we based the new Polaroid family on market research and user interviews.
Bring Polaroid back into the spotlight with a product line that is unified and delivers on 'fun'.
Product owner, lead UX, testing and research lead
Polaroid Cube & Cube+ users are action seekers who want to capture the action without having to worry about breaking the camera! Snap and Snap + users are social and fun, they want to share the moments.
- Project Roles
- Creative Director
- Creative Direction, Interaction, Low / High Fidelity Prototyping, User Behavior Research
- Interaction Designs, Product Designs, Products - Digital, Products - Physical
- Project Industries