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TurboTax - Kids Try Doing Taxes for the First Time
I wrote and directed this video for BuzzFeed and TurboTax. The goal was to humanize a software experience, and bring some fun to the idea of taxes. By focusing the content on the relationship between parents and kids - instead of the taxes and software - I made a pretty adorable and highly shared piece of content. It wasn't long before other finance and tech clients came calling, citing this specific video as the reason for wanting to get in on the action.
- Project Roles
- Creative Director, Director, Writer
- Company
- BuzzFeed
- Skills
- Content, Content Strategy, Creative Direction, Humor, Kid Friendly, Live Action, Post-Production, Reality, Social
- Media
- Branded Content
- Project Industries
- Technology