In 2016, Coke reached its water replenishment goals and wanted to let everyone know for World Water Week. When the project hit my desk, I got an idea on how to use the medium in the message and left for the hardware store. A few glass panes and Rain-X helped frame a set of videos for Instagram, Twitter, and Facebook. I also wrote headlines.
- Project Roles
- RP3 Agency
- Conceptual, Copywriting, Content, Scripting, Social
- Social Media Content
- Project Industries