Champs x DJ Khaled
When Champs asked us to promote DJ Khaled’s shoe release, we trapped him in a video game, and sent him 75 million years into the past to market shoes.
Veloci-rappers, beach bro vikings, and Cronenberg lion/jet skis—all character designs were based on my initial sketches.
Short on time, I ended up learning to draw in 16-bit, and created the title game art.
- Project Roles
- Art Director, Creative Director, Illustrator
- Art Direction, Creative Direction, Design, Digital, Fashion, Game Design, Mobile, Retail, Visual Development, Wrangling - Creatives
- Advertising, Games - Mobile, Illustrations
- Project Industries
- Advertising, Fashion, Gaming, Music, Retail