MEF Connects MWC
From 2007 to 2017, I created and produced the Mobile Ecosystem Forum's (MEF) largest annual industry networking event at Mobile World Congress in Barcelona (for 800 people). This included not only the strategy, planning and execution but also bringing the relevant sponsors on board to support the event. Over the years, I brought on brands such as Red Bull Mobile, American Express, Universal Music Group and Viacom to name a few, working with them directly to create impactful experiences at the event - such as a video wall, a molecular bar, a fashion-tech runway show and an innovation zone w/VR experiences.
- Project Roles
- Content Producer, Creative Director, Event Producer
- Content Strategy, Entertainment, Low Budget, Management of Teams 10-20, Management of Teams 20+, Multi-cultural, PowerPoint, Project Management, Managing Budgets, Strategy
- Project Industries
- B2B, Technology