WE PROMISE seeks to strengthen values that will enable young people to adopt a responsible attitude towards drinking. The project's purpose is to analyze factors associated with alcohol consumption in youngsters aged 11 to 13 (early adolescence), in socioeconomic segment 1 and 2. The project emphasizes children's relationship with the parents or with people they might look up to, like teachers. WE PROMISE consist in two phases and is meant to be carried out in the classroom, with the teachers' help, or at home with familiar support.
DESIGN BY: Daniel Castaño and Juanita Rodriguez
- Project Roles
- Designer, Illustrator, Product Designer
- Adobe Illustrator, Adobe Photoshop, Creative Direction, Experiential, Photojournalism
- Product Designs
- Project Industries