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NBCUniversal UpFront Campaign

NBCUniveral asked thelab to bring them a campaign that would get the attention of a very media-savvy audience: the media industry itself. In preparation of their upfront, they wanted to speak to their immersive, big-data-driven reach, so we created a campaign would turn the heads of media buyers, planners, salespeople, and advertisers.

Project Roles
Art Director, Creative Director
Company
NBCUniversal
Skills
Adobe Photoshop, Design
Media
Advertising
Project Industries
Entertainment
NBCUniversal UpFront Campaign
NBCUniversal UpFront Campaign
NBCUniversal UpFront Campaign
NBCUniversal UpFront Campaign
NBCUniversal UpFront Campaign
NBCUniversal UpFront Campaign
Collaborators