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Philips

SETUP Philips had consolidated their entire portfolio of home appliances, personal care + health devices, and lighting, eager to reintroduce the newly titled Health Continuum into the Canadian market. STRATEGY Develop and produce content tailored for a variety of distribution platforms, each selected to reach a certain product’s target demographic with maximum effect. The campaign results were spectacular. The series of Pasta Maker spots alone achieved over 3 million unique social media impressions (through targeted online distribution and partnerships with food industry influencers).

Project Roles
Content Producer, Director, Executive Producer, Art Director
Company
Philips
Skills
Art Direction, Filmmaking, Producing
Media
360° Video, Advertising, Brand Films, Branded Content, Commercials - Video, Documentaries, Events, Illustrations, Magazines, Mood Boards, Photo Illustrations, Photography, Portraits, Social Media Content, Social Media Copy, Taglines
Project Industries
Advertising, Beauty, Health/Pharma, Lifestyle, Luxury, Packaged Goods, Technology
Philips
Philips
Philips