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Discovery Channel
Working at Discovery Channel wasn’t necessarily about what we made, but more about how we made it. We focused on creating linear and digital content that equally showcased a brand’s product benefit and a Discovery Channel IP’s core values. This took on many forms such as, a TLC gameshow that featured P&G products. A Pizza Hut Augmented Reality Pizza Box for “Shark Week”. And a VR “Deadliest Catch” immersive universe for Samsung Gear VR.
- Project Roles
- Copywriter, Creative Director
- Company
- Discovery Channel
- Skills
- Copywriting, Creative Direction, Digital
- Media
- 2D Animations, Products - Digital, Social Media Content, Social Media Copy
- Project Industries
- Advertising, Augmented Reality, Entertainment
