We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.

Okay
ExxonMobil Chemical

To support a complete restructuring of one of the company's most profitable business units — Catalysts and Technology Licensing — ExxonMobil tasked BBDO with creating a new brand identity, two anthemic videos and a variety of integrated activations across their countless technologies. My involvement included workshopping, concepting, messaging, storyboarding, scripting and providing creative direction to our CGI vendors. Moreover, this campaign required my involvement across multiple touchpoints both above and below the line, including digital implementation across the web.

Project Roles
Copywriter
Company
ExxonMobil
Skills
Copywriting, Creative Direction, Digital, Scripting, Wrangling - Creatives
Media
Advertising
Project Industries
Advertising, Automotive, B2B, International
ExxonMobil Chemical
ExxonMobil Chemical
ExxonMobil Chemical
ExxonMobil Chemical