WeWork Website

Completely rewriting web pages for WeWork meant communicating consumer-perspective value props inclusively (while retaining mission-driven tone), clarifying product options which saw immediate conversion and user-testing improvements, and adding more than 100 meaningful location descriptions — sourcing both SEO keywords and design narratives.

Project Roles
Content Producer, Copywriter, Editor (Brand/Content)
Company
WeWork
Skills
Content Management, Copywriting, SEO
Media
Websites
Project Industries
Advertising, Startups, Technology
WeWork Website
WeWork Website
WeWork Website
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