Galatea is a marketplace which believes that high end furniture should be affordable. Cutting expenses like storage and rent, with a very lean operation, they are able to cut down the prices far below the local competitors.
My role in this project as a lead designer was to develop the brand identity and visual design for the whole website. After the first release of the new design, we kept constantly making changes to improve UX and the whole product design.
- Project Roles
- Designer, Product Designer
- Art Direction, Design
- Brand Guidelines, E-commerce Platforms
- Project Industries
- Luxury, Retail