Nike was looking to understand what it could accomplish with a mobile device in the hands of every retail employee. We responded with Nike Assist, a future vision of a suite of Nike Retail apps to empower employees with corporate and customer data to deliver a slew of superior retail experiences including pre-booked fitting rooms, recommendations based on Nike + running data and better feedback to Nike HQ on how customers were responding to new products. This project was part of a larger Nike Retail Innovation initiative.