Cigna Healthcare Website Redesign
Cigna approached Isobar as they were transitioning from targeting B2B healthcare to B2C healthcare. We pitched them more humanized, intuitive concepts that incorporated their recently refreshed brand.
I worked directly with my UX lead to synthesize the simplier user flows into conceptual visual designs.
- Project Roles
- Art Director
- Adobe Illustrator, Adobe Photoshop, Art Direction, Design
- UX Designs, Websites
- Project Industries