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Cigna Healthcare Website Redesign

Cigna approached Isobar as they were transitioning from targeting B2B healthcare to B2C healthcare. We pitched them more humanized, intuitive concepts that incorporated their recently refreshed brand. I worked directly with my UX lead to synthesize the simplier user flows into conceptual visual designs.

Project Roles
Art Director
Company
isobar
Skills
Adobe Illustrator, Adobe Photoshop, Art Direction, Design
Media
UX Designs, Websites
Project Industries
Health/Pharma
Cigna Healthcare Website Redesign
Cigna Healthcare Website Redesign
Cigna Healthcare Website Redesign
Cigna Healthcare Website Redesign
Cigna Healthcare Website Redesign
Cigna Healthcare Website Redesign
Cigna Healthcare Website Redesign
Cigna Healthcare Website Redesign
Collaborators