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NYCFC 24 Hour Game

The time has come... NYCFC’s new season is coming up and to promote the new season to their biggest fans, and NYC, we wanted to throw a big game in the middle of Rockerfeller center®. This was the 24 Hour Game. Fans were able to sign up on the slot of their choice to get a chance to play in a never forgetful soccer game. To start it off, we needed to come up with a way to represent New York, and New York City’s Football Club. Since New York is the city that never sleeps, we wanted to go for a neon sign look, making everything feel alive no matter what time of day it is.

Project Roles
Designer
Company
Johannes Leonardo
Skills
Design, Type Design, Art Direction
Media
Logos, Set Designs
Project Industries
Advertising
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game
NYCFC 24 Hour Game