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DIYZ

I led the content strategy for a DIY app that we launched for a fortune 500 tool company. The app was featured as “best new app” on the App Store and has surpassed 1 million downloads. I worked with a team of ~10 people (UX/UI, engineers, producer, copywriter, video, etc.) to create 100 pieces of digtal, mobile-friendly content for the product launch. Unfortunately our corporate partner decided to shut the app down after three years in the market.

Project Roles
Content Producer, Project Manager
Company
Ask Me
Skills
Content, Content Management, Design, Digital, Project Management
Media
Brand Guidelines, Branded Content, Commercials - Video, Interactive Videos, Product Designs, Products - Digital, UI Design, UX Designs
Project Industries
Retail
DIYZ