Very proud to have led the reintroduction of a brand near and dear to my heart with an integrated campaign celebrating the relationship between athletes of all ages and their equipment, which started with the anthem spot below.
- Project Roles
- Copywriter, Creative Director
- Broadcast, Commercial, Conceptual, Copywriting, Creative Direction, Film, Interactive, Management of Teams 1-10, Post-Production, Sports, Integrated, Live Action, TV, Wrangling - Celebrities, Wrangling - Creatives
- Advertising, Brand Films, Brand Guidelines, Commercials - Broadcast, Commercials - Video, Manifestos, Social Media Content, Social Media Copy
- Project Industries