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La Lechera / Generations

La Lechera is a traditional brand in Colombia, for it's anniversary we wanted to show how it has been part of peoples lives since the beginning. I helped come up with the script and was the main art director for the project.

Project Roles
Art Director, Creative Director
Company
Publicis
Skills
Art Direction, Conceptual, Copywriting
Media
Advertising
Project Industries
Packaged Goods