ILYSM

Visual identity for ILYSM (I Love You So Much), a lifestyle brand based in New York City focused on all things ugly, comfy, and cool.
We worked with ILYSM to refine their logo system and develop a unique visual language that spans every touchpoint of the brand both physical and digital.

Project Roles
Designer, Creative Director
Skills
Art Direction, Design
Media
Advertising, Brand Guidelines
Project Industries
Fashion
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