PPD Brand Campaign
This was the foundation for a print-focused branding and awareness campaign for PPD (Pharmaceutical Product Development) to help them gain traction in the very competitive field of CROs (contract research organizations).
Images were a combination of studio and location talent shoots and purchased stock. Final photo manipulation/compositing/color balance by the uber-talented folks at Alter Studios in Chicago.
- Project Roles
- Art Director, Creative Director
- Adobe InDesign, Adobe Photoshop, Art Direction, Creative Direction
- Project Industries
- Advertising, B2B, Health/Pharma