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Beats Pills

2014 Cannes Gold Lion - Best Use of Integrated Media The Beats Pills could've been just another gang of spokestoons in a sea of animated product hawkers. Instead, we elevated them into pop culture mouthpieces who provided timely (and snarky) commentary on everything from music awards to the weather in Chicago. This was a massive and ridiculously fun project, and I'm honored to have worked with so many talented people on it.

Project Roles
Copywriter
Company
R/GA
Skills
Comedy, Copywriting
Media
Advertising, Posters
Project Industries
Technology
Beats Pills