Being a princess doesn’t mean falling in love and living happily ever after anymore. Being a princess means you can do anything and be anything.
Under the new “Dream Big, Princess” platform, we used social media to inspire and empower girls to believe in themselves and their dreams. We created content relevant to cultural events such as the Olympics and content that ladders up to each princess' value.
- Project Roles
- Terri & Sandy
- Conceptual, Copywriting
- Social Media Content, Social Media Copy
- Project Industries