MindGym Rebrand

Mind gym is the brainchild of Octavious Black and co-founder Sebastian Bailey. The company designs and sells corporate learning and development programmes. It is most well-known for its 90-minute long training sessions known collectively as “Workouts", via 400 qualified Mind Gym Coaches delivering in 40 countries. It operates from four offices; New York, London, Dubai and Singapore. The new branding needed to be fun, inventive and engaging. It was also required to be adaptable enough to flow across all of their learning and marketing collateral which includes websites, books, digital classroom tutorials, white papers and marketing materials.