AJ Hackett Bungy
Not everyone knows you can bungy jump from the Habour Bridge in Auckland with AJ Hackett Bungy. So our mission was to not only educate them, but arm them with confidence too. Our campaign ‘if you can bungy, you can do anything’ started by capturing first-time jumpers explaining what this experience would give them the confidence to achieve. This was followed by some rather outrageous billboard scenarios.
- Project Roles
- Art Director
- Company
- AJ Hackett Bungy
- Skills
- Art Direction, Conceptual, Content, Creative Direction, Experiential, Film, Social
- Media
- Advertising, Commercials - Video, Social Media Content
- Project Industries
- Advertising, Entertainment, Lifestyle, Travel/Tourism
