PROGRESSIVE INSURANCE CASE STUDY
Flo from Progressive is a (well-tread) cultural icon, and what do all cultural icons have in common?
People make up really weird stuff about them on the internet.
This was a super fun way to riff off a fake woman with very-real (and somewhat deranged?) haters.
The truth is out there, people.
- Project Roles
- Art Director
- Art Direction, Broadcast, Comedy, Commercial, Conceptual
- Project Industries