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Toyota Omnichannel

Understanding that guests are willing to pay for the convenience of purchasing a car online vs. a dealership, we helped Toyota design and develop a pilot experience to allow guests to configure a vehicle and learn more about finance options in order to ease the purchasing process. I worked with a Senior Designer to set and implement the Art Direction, and animated the on-boarding screens to provide motion guidance for development.

Project Roles
Designer, Motion Designer
Company
R/GA
Skills
Design, Motion
Media
2D Animations, App Design
Project Industries
Advertising
Toyota Omnichannel