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MetalFest Gong 2016

For many creatives, winning a Gold, Silver or Bronze at award shows means winning a ‘metal’. Inspired by this, we reimagined Singapore’s annual creative award show, the Gong Show, as a ‘metal’ celebration. We titled it “MetalFest Gong 2016”. I was involved in the development of Gong 2016’s branding, as well as worked on all the copy on the posters, website and case study video.

Project Roles
Copywriter
Company
Kinetic Design & Advertising
Skills
Conceptual, Copywriting
Media
Advertising, Websites
Project Industries
Advertising
MetalFest Gong 2016
MetalFest Gong 2016
MetalFest Gong 2016