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Radiantly Raw Branding & Identity

Radiantly Raw is a local all-raw chocolate company who had been using a logo conceived by their founders since their inception, but wanted to update their branding to gain more visibility at retail and online. After they hit a deadend with another designer, I sat down with the founders to talk look and feel, in hopes I could help put their ideas into images. After 3 hours of talking through future ideas and past accomplishments, we had roughed out a new style that is playful and fun, yet honors their old style. By creating a standard for their identity, they were able to replace the word "chocolate" with other products they offer such as superfoods, honey, and other raw delicacies.

Project Roles
Art Director, Designer
Company
Radiantly Raw
Skills
Adobe Illustrator, Adobe Photoshop
Media
Logos
Project Industries
Packaged Goods
Radiantly Raw Branding & Identity