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My Oreo Creation

We launched the #MyOreoCreation contest, asking America what flavor Oreo we should make next. We surprised people who entered with super tiny runs of their flavor idea. Literally 2 cookies. Not the millennial literally, the real one. It exploded in the media, we had collabs with top chefs, 100+ articles, 700K+ entries, 1000+ GIFS, and too many cookies.

Project Roles
Art Director, Creative Director
Company
Oreo
Skills
Creative Direction
Media
Commercials - Video
Project Industries
Advertising
My Oreo Creation